Website Maintenance
Updates, changes, fixes and improvements to your website
Website maintenance is essential to keep up with changes in business and to ensure that problems are eliminated quickly. Switchplane’s website maintenance service is ideal for any business that needs regular improvements or updates, but doesn't need a dedicated full time web designer.
What can website maintenance do for me?
Maintaining your website is very important. As well as ensuring problems are eliminated, it can help you:
- communicate better with your customers leading to a stronger relationship
- promote credibility by reflecting current events in your industry
- become the first place your customers look when they need advice
- improve your search engine ranking and generate more traffic
Read more about why you need a web strategy.
How does Switchplane approach website maintenance?
We split website maintenance into 2 different types:
- Fixing problems
- Adding new content and making general improvements
Fixing Problems
Typical problems include:
- Images won't display or look wrong
- Text is in the wrong place or missing
- Links not working
- Error messages
- Inconsistent styling e.g. text looks different on different pages
The majority of our customers initially contacted us because they were having a specific problem with their website and they didn’t know how to fix it. We understand how frustrating it is when you waste time trying without getting anywhere.
This is why we offer very fast problem fixing, commonly within 1 working day, minimising the negative impact on your business. Fill out our priority problem report form and we'll take a look and get straight back to you.
New Stuff
Publishing new content and generally improving things should be an ongoing priority for the reasons mentioned above and discussed on the website strategy page. We work with you to produce an action plan which fits in with your overall business goals to ensure that everything we do contributes to your bottom line.
Typical improvements include:
- Updating existing content to be web friendly and search engine friendly
- Adding new content e.g. testimonials, case studies
- Adding features e.g. search, email newsletters, online quoters etc
How much does website maintenance cost?
Website maintenance is charged at our ad-hoc rate. Most jobs typically take less than an hour, but for larger jobs a discounted daily rate is also available.
Why can't I just do website maintenance myself?
Unless you are a professional web developer, it is more cost effective for you to pay us to maintain your website instead of doing it yourself. Our expert knowledge also ensures that the quality of our work is exceptional.
If you're like most of our other customers, then you will usually have wasted a lot of time trying to fix or add something. You could have spent that time concentrating on other aspects of your business.
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