Rocket - Victor Kugendra's experience

If I wanted to build a space rocket, I'd ask Switchplane first!

That's how Victor described us during a meeting on one occasion. Forget those amateurs at NASA and SpaceX!

We've been working with Victor and his team since 2009, when we built a bespoke website allowing customers to book and pay for private hire online.

Today, Victor carries more than 150,000 passengers each year and every single journey is booked and delivered using technology that we've built.

We devised a clever quoting system that allows customers to enter any UK address rather than having to choose from a list of postcodes. This is especially good for non-UK customers as they can simply enter landmarks or hotel names and get an accurate cost before checking out. We also built a driver mapping system, allowing booking clerks to efficiently allocate journeys and manage the drivers.

Phase 2 was to build an Android app for the drivers to carry in their cars. It allowed all communication with drivers to be carried out via the app, eliminating admin time, improving customer service, and increasing scalability. We also GPS track the drivers and plot them on a map, allowing booking clerks to see where every driver is, and cope better with last minute bookings.

The next step was to start scaling up, and our efforts became more focused on marketing and promotion rather than operations. We introduced email campaigns, social media, search engine optimisation, and conversion rate optimisation. We've also recently built Android and iOS apps for customers to book, directly contact their driver, and track their journey.

Today, Victor carries more than 150,000 passengers each year and every single journey is booked and delivered using technology that we've built.

Crucially, we've delivered over 95% of this work in-house. No wonder Victor would come to us first - he's not yet found anything we can't do!

Do you want to build a space rocket?

There must be someone crazy brave enough to ask us? Get in touch now.

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